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Privacy Policy

Last Updated: 28-09-2025

Inner Athena  respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard your information when you visit innerathena.co.uk or purchase our products.
 

1. Who We Are

Inner Athena is a UK-based company providing food supplements and wellness products. We are the data controller of your personal information under the UK General Data Protection Regulation UK GDPR.

Contact details:
📧 Email: info@innerathena.co.uk
 

2. Information We Collect

We may collect and process the following personal data:

  • Identity Data: name, title, date of birth

  • Contact Data: billing/shipping address, email, phone number

  • Financial Data: payment details (processed securely via third-party providers; we do not store full card details)

  • Transaction Data: purchase history, order details

  • Technical Data: IP address, browser type, device information, cookies

  • Marketing Preferences: your choices about receiving promotions
     

3. How We Use Your Information

We use your personal data to:

  • Process and deliver your orders

  • Manage payments and refunds

  • Communicate with you regarding purchases and customer service

  • Improve our website, products, and services

  • Send you marketing (only if you have consented)

  • Comply with legal obligations (e.g., tax, fraud prevention)
     

4. Legal Basis for Processing

We process your personal data under the following lawful bases:

  • Contract: to fulfil your orders and provide services

  • Consent: when you opt-in for marketing or newsletters

  • Legal Obligation: to comply with UK laws and regulations

  • Legitimate Interests: to improve our business and protect against fraud
     

5. Sharing Your Data

We do not sell your personal data. We may share your data with:

  • Service providers (payment processors, couriers, IT services)

  • Legal authorities if required by law

  • Professional advisers (accountants, auditors, legal counsel)
     

6. International Transfers

If we transfer your data outside the UK/EEA, we will ensure adequate safeguards are in place, such as UK GDPR-approved standard contractual clauses.
 

7. Data Retention

We keep your personal data only as long as necessary for the purposes we collected it, including to meet legal, accounting, or reporting requirements.
 

8. Your Rights (UK GDPR)

You have the right to:

  • Access your personal data

  • Request correction of inaccurate data

  • Request erasure (“right to be forgotten”)

  • Restrict or object to processing

  • Request data portability

  • Withdraw consent at any time (for marketing)

To exercise your rights, contact us at [Insert support email]. You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at www.ico.org.uk.
 

9. Cookies

We use cookies to improve website performance and user experience. You can manage or disable cookies in your browser settings.
 

10. Security

We take appropriate technical and organizational measures to protect your personal data from loss, misuse, or unauthorized access.
 

11. Updates to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with a new “Last Updated” date.
 

12. Contact Us

For privacy questions or concerns, please contact:

Inner Athena
📧 Email: info@innerathena.co.uk

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